Jarmo Liiver is the CEO of Verston Eesti (since July 2025). Previously, he spent nearly six years as CFO and Board Member (2019–2025), giving him a deep, hands-on understanding of the company’s business from both financial and strategic angles.

In a world where polarisation easily takes over, our thinking too often falls into “either–or” patterns. This talk highlights the importance of critical thinking as a leadership skill, showing how moving beyond binary choices enables wiser decisions and supports the complex journey towards sustainability.

This presentation takes a closer look at how SOL puts sustainability at the heart of its business in the Baltics and across the whole group. It shows how we deal with different views in the industry – from balancing price pressures with environmental investments to meeting the varied expectations of clients, employees, and society. Using SOL as an example, it explains how our strategy, daily work, and clear communication make sustainability part of everyday operations, bringing benefits to the company and the wider community.

In this thought-provoking panel, ESG Managers from Alexela and Prisma will explore the complexities of sustainability through a business lens. The discussion will challenge conventional views and highlight how perspectives shape our understanding of what is considered “good” or “bad” in corporate responsibility, touching on the evolving role of companies within the ESG framework, the common challenges and contradictions in sustainability practices, the balance between commercial goals and societal impact, and the importance of engaging employees to foster awareness across the organization.

Ülemiste City has been developed as a unique smart campus where business, community, and sustainability come together. Mainor Ülemiste CEO Sten Pärnits will share how data-driven development helps meet the real needs of companies and people, and how engaging the community and measuring real impact create lasting value. From shaping mobility habits to building community infrastructure such as sports venues or an elderly home, Ülemiste City demonstrates how business and community can truly grow hand in hand.

How can a construction company lead in a market defined by rapid shifts and short-term pressures? Mapri Ehitus demonstrates through practical examples how deepened risk analysis, innovation-orientation, and voluntary – yet strategic – reporting can build flexible resilience, enabling smarter decisions in support of the company’s long-term vision. Discover how forward-looking leadership and collaboration are transforming the construction sector from within.

This session brings together Sten Pärnits (CEO at Mainor Ülemiste), Tarmo Roos (CEO at Mapri Ehitus), and Dave Armstrong (Impact Day main stage speaker and globally recognized motivational leader). From the boardroom to the global stage, they will share different perspectives on leadership, resilience, and the journey towards sustainable impact — inviting the audience into an engaging Q&A.